Branding, Catalogue Shoot

The Brief

Ankh is an upcoming designer label founded by Anisha Khiyani. It aims at working closely with artisan groups and textile communities in India. The vision of Ankh is to be a brand that symbolises empowerment of rural and tribal communities while recognising and promoting traditional handicraft techniques.

The Idea

The name ankh comes from the first initials of the designer/founder ANisha + KHiyani = Ankh.
Ankh also symbolises the symbol/meaning of life in different ancient cultures.

Mellow shot photographs for the brand on the hills of a district outside Bangalore city to encaptivate the rural charm.

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