Keeping Hairline’s image of a medical-grade hair and skin clinic intact, we revamped the way it presented itself as a brand. As the saying goes ‘out with the old and in with the new’, we did exactly just that.
We designed campaigns for print with a cleaner template. The colour palette stayed true to its origin, however, we used more of the lighter colours to improve the readability of the ads on print. We presented solutions to hair problems without appearing vulgar.