Puravankara

3D Print Ad

The Brief

People have become numb to seeing floor plans as it simply lacks life. For Provident, Mellow shot, edited, and designed a 3D floor plan with a real family.

The Idea

The intent was to help potential customers visualize a home as it was brought to life.

The Models

Instead of professional fashion models, we used ordinary people and a real family for the ad.

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